A compulsory stop for fans visiting Turin, and a destination that will captivate those not familiar with football: the Allianz Stadium is all this and more.
This is the sixth-largest stadium in Italy. It is owned by the Juventus Football Club whose home matches have been played here since 2011. An architectural symbol, it is one of the most avant-garde facilities in the world.
The Allianz Stadium is among the most avant-garde facilities in the world, and one of the architectural symbols of modern-day Turin. The stadium, inaugurated in 2011, was built on the site of the old Stadio delle Alpi, where the matches and derbies of Turin’s two teams, Torino F.C and Juventus F.C, were played. But it’s not just a stadium boasting a 41,500 spectator capacity, hidden behind its large external structure, which features aluminium panels designed by designer Fabrizio Giugiaro, there’s an entire celebration of Juventus F.C.’s victories. Outside, near the stadium’s second tier, fans can admire the “Cammino delle Stelle”, football’s version of Hollywood’s “Walk of Fame”, featuring the names of famous footballers who have contributed to the success of the team.
The J-Museum, the official football museum of the “bianconero” team is hosted inside the stadium: dedicated to the 100-year history and triumphs of the Juventus Football Club, it displays trophies, players’ jerseys, photographs, memorabilia and multimedia installations. Fans who’d like to take home a memento of this glorious team should head to the Stadium Megastore where they can purchase “Juve” jerseys and official team merchandise.