We have been here for centuries. We are waiting for you! Discover also the unmissable Italian experiences.
The tourism sector has suffered most of all from the recent pandemic. The lockdowns, the border closures, the collapse of disposable income, at the moment I am writing, could only inspire depression. But we are talking about Italy instead. The favourite destination for centuries by travellers. Infinite times challenged by wars, famine, epidemics and endless times returned to be the most desired country in the world.
After every night there will be a dawn, and on closer inspection, the signs can already be seen today. The analysis of the big data on the internet shows Italy as the first destination sought after in millions of online queries.
The offer of our country is immensely vast for natural and cultural treasures. We are the country with the largest number of UNESCO World Heritage Sites.
If we were a museum we would be the largest museum in the world.
If we were a restaurant we would be the one with the most popular cuisine.
If we were a beach we would be the best-equipped beach in the world.
Mountains, forests and woods, lakes, hills and unique landscapes distinguish Italy.
But all this is made unique by the people. Better, by the people. For millennia the peninsula was a destination for migrations and people from the north or the sea installed themselves bringing new cultures that went to create Italy.
And now, dear visitor, we await you proud of our Italy, welcoming and determined to offer you a unique experience that over the centuries millions of travellers have sought.
After the plague of the Middle Ages came the Renaissance.
Welcome to Italia is here to fulfil its mission to guide travellers to discover Italy, suggesting the unmissable experiences of the new Renaissance that awaits us. Every day we expect to grow also thanks to new partners chosen among the most exclusive tour operators: Italy offers endless opportunities for tourists, Welcome to Italia is a guide and at the same time an atlas, it is the result of the work of a passionate editorial team that embraces the know-how of traditional publishing with the infinite possibilities of the digital age.
From Leonardo Da Vinci to Michelangelo Buonarroti, through The Last Supper or the Sistine Chapel, from the Tuscan countryside, Florence, Siena, to the Alps surrounding Milan and Turin. From the magical Venice to the wonders of Rome. From the great active volcanoes of Sicily to the remains of the city of Pompeii for a dive into the history of 2000 years ago. This is Italy.
Welcome to Italia takes you from dream to experience with a click. This is the promise we make to you.
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With Welcome to Italia the invitation is Discover & Enjoy!